Rich Wild (b. 1975) graduated from Cardiff University with a degree in Journalism and has since gone on to write a lot of nonsense on the internet whilst being an ingenious and lateral thinking web developer. His main passion is using antique cameras to document urban landscapes, using mostly old Polaroid cameras and pack film to produce lo-fidelity imagery that reflects the subject.

He recently exhibited his work at The Custard Factory, Birmingham as part of 'Unwrapped' - an exposé of up and coming new artists in the West Midlands region. This was work in partnership with West Midlands Creative Alliance

He is also a co-founder of an alternative lifestyle clothing brand - DeathGob.